Inspirational Coke Commercial “Give a Little Love” Advertisement Video

Activism > Advertising Summary. In this inspirational animated Coca-Cola commercial, the refrain of the soundtrack is, “You give a little love and it all comes back to you. You’re gonna be remembered for the things that you say and do.” Message. It would appear that Coke is in the business of spreading the love. The ad… Continue reading Inspirational Coke Commercial “Give a Little Love” Advertisement Video

ETrade Funny Baby Video Commercial Campaign – E*TRADE

Activism > Advertising Summary. The E*TRADE Baby Video Campaign (www.etrade.com/baby) has been hugely successful. Rather than pushing traditional uninspired ads out to consumers, E*TRADE has created an advertising campaign that’s so funny, people take the initiative to seek them out on their YouTube channel where over 4 million people have viewed their latest video, the… Continue reading ETrade Funny Baby Video Commercial Campaign – E*TRADE

Vodafone Commercial Television Advertisement in India with Cute Dog and Girl

Activism > Advertising Summary. When commercial television advertising goes above and beyond the norm to offer humor, hope, or inspiration, we like to promote and acknowledge such efforts. We consider this kind of advertising a form of marketplace activism. Here are some examples from Vodafone in India. Thanks to Makur Jain for bringing these ads… Continue reading Vodafone Commercial Television Advertisement in India with Cute Dog and Girl

Dynamic Topical Context Sensitive Advertising with Google AdSense

Technology Summary. As an illustration of how context sensitive dynamic advertising works, this page provides a descriptive paragraph followed by relevant advertisements for products or services. Context Relevant Ads. The advertising below is provided by Google AdSense. We don’t necessarily endorse these links, but they are supposed to be context relevant and for that reason… Continue reading Dynamic Topical Context Sensitive Advertising with Google AdSense