$1 Reusable Cups In October 2012 Starbucks announced their Reusable Recyclable Travel Coffee Cup Made of Polypropylene (Recycle Plastic #5). The announcement (a blog entry on the Starbucks.com website) focused on the low cost of the cup ($1) and the fast ROI (return on investment) after 10 uses — there’s a 10 cent discount on refills.… Continue reading Starbucks Introduces a Reusable Recyclable Travel Coffee Cup Made of Polypropylene (Recycle Plastic #5) Selling for $1