We reported on a recent ad campaign from Adobe that used action sequences and humor to promote their cloud services. A similar ad campaign was the Toyota 2016 Super Bowl #GoPriusGo ad that featured a high speed pursuit car chase with police.
On 23 October 2016, BMW Films released “The Escape” as very high production value ‘featurette movie short’ form of advertisement. After watching the ad, please consider completing the survey below. Thanks!
SURVEY
[contact-form to=’advertising@resourcesforlife.com’ subject=’BMW Films %26quot;The Escape%26quot; Advertisement – SURVEY’][contact-field label=’QUESTION #1 – Do you feel the BMW advertisement above was effective?’ type=’checkbox-multiple’ options=’Yes. It was engaging and kept my attention. I wanted to watch through the end.,No. It was too long and didn%26#039;t really provide any information about the vehicle.’/][contact-field label=’QUESTION #2 – Would you be more likely or less likely to purchase a BMW as a result of the ad?’ type=’radio’ options=’More likely to buy a BMW after watching the ad.,Less likely to buy a BMW after watching the ad.’/][contact-field label=’Other Comments:’ type=’textarea’/][/contact-form]